Case study · Color grading
NX 350h Lexus Campaign
Client: LexusYear: 2025
Color grading for a Lexus campaign featuring their new NX 350h.
Selected frames
Stills from the final grade, directly from the Davinci timeline
Grade breakdown
Overview of the visual and technical choices that shaped the final look
Look & Palette
Clean, contemporary palette built around steel-grey tones and soft urban neutrals. I controlled contrast and refined saturation for a high end aesthetic
Skin & Exposure
Made sure the body lines remained crisp even in low contrast weather. Reflections, raindrops, and specular highlights are shaped to maintain depth and realism.
Shot Matching
Ensured full shot-to-shot consistency across wide angles, close-ups and rolling shots.
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